Guangzhou daily news (reporter Du Meng) "double 11" business promotion approaches, the media on the "double 11" of Ali merchant made a questionnaire survey, data analysis shows that nearly 70% of the Tmall Taobao businesses will choose "split", the layout of Jingdong and other platforms, and the main reason to do so unexpectedly this is because Tmall is too "biased" consumers.
price: the United States questioned the lowest pre-sale price of Tmall
November 2nd, Gome announced the addition of the "double 11" price war "," double 11 "period will provide the lowest whole network products, the price directly on standard Tmall" double 11 "pre-sale price. Since November 6th, the country’s thousands of stores under the line will open direct purchase". "We observed that the pre-sale price of Tmall is not cheap, most of the price is the price of our Gome store sales in September. For example, Changhong 50 inch 4K TV, Tmall pre-sale price of $2899, while the United States in September 17th ‘friends and relatives’ day of the same TV sales price of $2299." Gome President Wang Junzhou said. At the same time, Wang Junzhou first proposed the "consumer counter wheel", he believes that as consumers gradually return to rational purchase, after the whole network parity, home appliances experience after orders will become the new trend, the United States believes that more consumers will return to the next line store counter.